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Skills Canada Alberta Unveils New Site

January 27, 2012

Skills Canada is an organization known nation-wide for its efforts to promote careers in the skilled trades to teens and young adults.

Every year, students from across the country participate in regional, provincial, and national competitions that teach and test the skills required to work in the trades.

As competition categories began to span a larger number of disciplines, the Alberta branch of the organization began to feel the impact on their website. It became bogged down with information and was overwhelming to navigate. There were so many layers of information – regional, provincial, and national events; trade categories; special events; teacher and parent information – that sorting through it all became frustrating. It was a tangled web of news, registration forms, and event listings that required far too much clicking and drilling in to find what you needed.

The biggest challenge was finding a way to organize all of the information so that none of it would require more than a couple clicks of the mouse to get to.

We teamed up with our friends at Fission Media to rebuild the Skills Canada Alberta website to better handle large amounts of information. The biggest challenge was finding a way to organize all of the information so that none of it would require more than a couple clicks of the mouse to get to, making it easier for all users.

Most of the organization and navigation problems were solved by categorizing each event listing by location, event level (i.e. regional or provincial), as well as by discipline (e.g. welding, baking, auto body repair). This was especially important because the site has many audiences: competitors ranging in age from junior high to college, teachers, parents, volunteers, and alumni.

Each type of site visitor can access the site from whatever path suits them. If you’re a teacher from Vegreville who is interested in registering a student for a welding competition, you can browse through the welding events, or look at all of the event listing for Vegreville, or you can head straight to the Teachers & Instructors menu if you already know what event you want to register for. If you’re a student from Calgary trying to find a competition you’d be interested in, you can simply browse by Calgary’s regional events, or you can browse by discipline to get a detailed description of each trade. No matter who you are or what you’re looking for, there is an easy way to find it.

Streamlining and proper categorization have made the site simple to navigate.

The site still contains a great deal of information, but streamlining and proper categorization have made it simple to navigate and easy to find the exact information you’re looking for. Is your website built to accommodate growth? If you need advice on how to organize and categorize your website, give us a call at (780) 989 0606 or email us at

Photo credit: Skills Canada Alberta